Is product management a job? A career? A discipline? It depends on whom you ask. The landscape is forever changing, yet forever staying the same.
My Story
When I started out in product management (quite a few years ago) it was pretty much uncharted territory. Except in consumer packaged goods.
While being a female with an MBA wasn’t exactly rare, it also wasn’t common. I had successfully run a marketing research department. I had customer knowledge. And several direct reports. Presumably that would be a good foundation for product management. But that was true only to a point. As a product manager with no direct reports, I had to attain my goals through influence. I had to work with all levels and types of people.… Read the rest